• Splash Out of Summer Slump: Discover 6 Overlooked Opportunities
Ever heard the saying, “You get what you expect?” Apply it to summer business and you may start to wonder if the traditional sales slump is due to low expectations, rather than any seasonal influence. Don’t let the hot months wither your opportunities. Take a different approach and move your business into a stream of cool cash.
• Make More Sales Sooner By Making First-Call Proposals
One of the great myths about selling is that you need to make a series of calls on a prospect to determine their needs before you can make a proposal to them. If you’re selling gift baskets, though (and anything else less complicated than rocket ships), this is time-wasting nonsense based on a misunderstanding of consultive selling. Why wait? You’ll speed up the prospect’s decision-making process and save yourself hours and hours of selling time (which you can use to make more sales) if you present a specific proposal on your very first call.
• Up Your Profits With Upsell Techniques
“Upsell” is the cry of the 21st century. All retailers know they should do it. But not many really know how. Upselling adds value for the customer and generates additional sales and profits for your business. “When you buy the larger Abundance Basket you can send the Hospitality Basket to a second person for only $10 more.” Retailers who do identify more customer needs— then meet them with additional merchandise and services— reap the benefits.
