Get What You Want:
Learn to Manage Your Vision
A Practical Exercise for Writing Better Business Plans
Part One
Learn to:
- Sharpen the vision for your life and business
- Set personal goals
- Develop a Personal Profile
- Develop broad-based business goals
- Establish specific business goals
- Write short-term spring goals
- Create a business/mission statement
- Write strategic objectives
- Develop tentative promotional/marketing plan
Part Two
Learn to:
- Plan for features, advantages and benefits for better sales
- Use exercises to compare your business to the competition
- Explore the Three Reasons to Advertise
- Explore primary and secondary markets
- Develop a customer profile
- Develop a preferred customer profile
- Prepare a calendar of “To Do” lists for the next quarter